> prompt: Firefly artificial intelligence on the matrix; futuristic art concept;
The latest advances in Artificial Intelligence (AI) are changing the creative industries. Algorithms trained on millions of artworks (sometimes with copyright infringement issues) fuel new software that can create text, images, sound, music and recently even videos. This also comes with dangers: creative jobs are going to change, as creators will have to compete with AI-based art generators, and the risk of less jobs and changing opportunities. A new kind of profile is going to arise, the AI-assisted artist/designer – this profile is going to require artistic and design knowledge coupled with digital skills.
However, AI isn’t an artist’s itself and doesn’t have an artistic intent. Its aim isn’t the creation of an aesthetic experience in the audience, which means that the role for humans to play in creation (using AI as a tool) is huge. The skills of choosing and manipulating an art’s grammar using art fundamentals to create meaning and emotion are still relevant. It is a challenge especially for VET providers who are still relevant in teaching art and design fundamentals as minimum literacy in the arts is necessary to understand what is created by automated tools.
To address these challenges, with this project we will develop resources for VET trainers and creative professionals, active or in training, to equip themselves with digital tools and skills, including AI tools, to remain competitive and relevant in the Creative Industries. The project will allow professionals in the Creative and Cultural Industries (in initial VET or continuous VET) to understand the challenges and opportunities related to AI in the CCIs and to make their job resilient to today and tomorrow’s labour market.
The project aims are in the line with recent trends. With the recent advances in AI, the European Commission has updated the Digital Competence Framework (DigComp 2.2) to include skills, knowledge and attitudes related to AI and the use of data, and also expressed support for the development of AI learning resources for education and training.
